You may remember that I had won a movie ticket from Blingo, which promptly got here within 3 weeks. Today I’ve won my second prize, a $25 Visa Gift Card. While it’s not as nice as an iPod Nano or Sony’s Playstation Portable that they’re also giving away, I’ll certainly take it.

How does Blingo give away prizes for free? Here’s how it works:

Blingo operates based on advertising, and by offering incentives, they increase the traffic to their site. More traffic means more money, which makes Blingo happy. Random prizes, and the fact that Blingo is powered by Google makes users happy. Google is happy because they get a cut of the profit.